Yannick Bolloré Shares Insights on How AI and Human Creativity Will Redefine the Future of Advertising

Yannick Bolloré Shares Insights on How AI and Human Creativity Will Redefine the Future of Advertising

Discover how Yannick Bolloré and Havas use AI innovation and human insight to shape meaningful marketing. #CES26


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The global marketing community will gather to hear Yannick Bolloré—CEO of Havas and Chairman of Vivendi—share his transformative vision for a future powered by human ingenuity and intelligent technology.

Representing one of the world’s “Big Six” communication networks, Havas is pioneering the fusion of creativity, data, and AI through its new Converged.AI initiative—a €400 million investment uniting global teams behind insight-driven solutions.

Yannick Bolloré

Bolloré’s keynote will explore how technology enhances empathy, precision, and cultural relevance in modern marketing. For marketers, innovators, and business leaders, this event represents an unparalleled opportunity to glimpse the next evolution in global content, entertainment, and audience engagement.


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